A Successful "Turn the Curve" Strategy
How Tillamook County, Oregon Did it:
In 1990 the teen pregnancy rate in Tillamook county was 24 per 1,000 girls
10 - 17, worse than all but 5 of the state's 36 counties. Beginning that year,
and continuing to the present, community leaders in Tillamook fashioned a
community-wide strategy to change this condition. The strategy was simple: Get
everyone - churches, public and private agencies, schools, health workers and
families - to acknowledge the problem and commit themselves to doing whatever
they can to change it. The controversial nature of the challenge was actually
turned into an asset. The widely different views of leaders and the institutions
they represented helped motivate the community to get involved.
Between 1990 and 1994, the teen pregnancy rate decreased to 7.1 per 1,000
girls 10 - 17, the best rate in the state. Tillamook county does not attribute
this success to any particular service, but rather to the combined effects of
the community efforts. These included:
- Schools: added self esteem and sexuality education to their curriculum
- Churches: worked at opening up communication channels with teens,
taught refusal skills and promoted abstinence.
- County Health Department: With support from the County Commissioners,
the department expanded clinic hours and changed policy to assure that any
teen who called the health department for information or services would be
seen within 48 hours (not two to three weeks previous practice)
- YMCA: sponsored a "teens at risk" program, providing
recreation activities which kept teens busy and built self esteem.
- Community College: worked with teens through the Tillamook Teen Parent
Program to prevent second unintended pregnancies.
- Commission on Children and Families: funded teen pregnancy prevention
curriculum in the schools as well as counseling and support groups.
- The Tillamook County General Hospital, with other partners, opened
"Healthy Families of Tillamook County," a home visiting and
parenting program for all newborns.
Other partners included the Women's Crisis Center, the Tillamook Family
Counseling Center, the Tillamook Bay Child Care Center, the Tillamook Bay
Community College, and others.
According to the Health Department summary, Tillamook county "found
that forming partnerships and working together toward a desired result can bring
about astounding results. ... Their turn-around was an evolutionary process,
with new partners bringing contributions forward at different times." Given a catalyst and a targeted focus on a desired result, the
same process can occur in other communities.
Excerpt from "A Strategy Map for Results Based Budgeting," The
Finance Project, September, 1996 (see Resources
and References).
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